Recession in Dentistry - Tips on riding the wave until markets settle

Jordon gives tips on how he built subscription revenue that has made his business, virtually recession proof. Many of us tend to overlook the subscription model as many of us have limited our own subscriptions, or don't think subscriptions are a good idea in general. Ben is one of those guys who hates subscription. Funny enough, Ben has Costco, gym, pool, Amazon, Disney+, Youtube, Netflix, Vacation Clubs, and many other subscriptions that help him enjoy his life. While many of us may not enjoy subscriptions, the vast majority of us do subscriptions as that's what we are used to. In this day and age, it's tough to engage in business or in entertainment without subscriptions.  So, building a subscription based business is one that Jordon suggests as it's proven to be a great business model for him and the many business owners that have businesses that are built on a reoccurring revenue model.