Reimagining business events: why we need Ripple Festival

Why did we create another business event? Not all business events are created equal. In this episode, we’re pulling back the curtain on what it takes to build something ambitious, sharing the real behind-the-scenes including funding, structure and mistakes. Many conferences feel transactional, repetitive, and uninspired, the same speakers, the same panels, the same meh networking. Meanwhile, small business is at a crossroads—many owners are restructuring, rebranding, and trying to stay relevant, all while navigating the isolation of doing it alone. It’s time to change that. We need more than just another conference—we need a space to come together, connect, and create real impact as a community.Ripple Festival is here to shake things up. It’s a festival, not just a business event. A place where small business, music, and culture collide, because they’re not separate, they fuel each other.If you’re tired of the echo chamber and ready for something bold, immersive, and actually useful, this episode (and festival) is for you.🎧 Enjoy the episode, if you enjoyed it please share it with your business friends and we hope to welcome you all at Ripple. Ps. Ripple Festival early bird tickets will run out March 31st. Ripple Festival is a two-day celebration of small business, creativity, and purpose. Nov 12 & 13, Grazeland, Melbourne. Ripple Festival is where music, art, comedy, and small business collide. Because creativity isn’t just for artists, and strategy isn’t just for boardrooms. Tickets are on sale now (payment plan available) Visit RippleFestival.au for details We are beyond excited. Ask me anything We will have dedicated episodes where Mia answers your questions. Subscribe to Substack and join the Got Marketing? conversation. Get a backstage pass to Got Marketing? Exclusive insights and behind-the-scenes extras: gotmarketing.substack.com Learn from Ripple Festival speakers as they share their biggest business blunders and the invaluable lessons that followed: Smart Moves 7-part series Connect with Mia on LinkedIn Follow got marketing? on Instagram Give us feedback Marketing Circle