Relevancia vs ruido: cómo realmente convertir hoy en digi...

What this episode covers

No necesitas más alcance. Necesitas aparecer en el momento correcto. Este episodio redefine cómo pensar la publicidad, la atención y la ejecución hoy.En este episodio de Ctrl+Chat, Emma Sifuentes y Federico Carranza, líder de Uber Advertising para Latinoamérica, analizan por qué la mayoría de las estrategias de marketing están optimizando lo incorrecto: impresiones en lugar de atención real, volumen en lugar de relevancia, y creatividad sin contexto.Dale play y aclara con nosotros cómo cambió el juego de la publicidad, la ejecución de ideas y la toma de decisiones en entornos de alta velocidad.Este episodio no es teoría. Es una guía práctica.Quédate y aprenderás:La atención vale más que cualquier impresiónLa velocidad importa, pero solo si tienes direcciónEl usuario no quiere más anuncios, quiere utilidadSin datos no hay estrategia, pero sin criterio no hay impactoExperimentar no es opcional, es parte del crecimientoSuscríbete a Ctrl+Chat para más conversaciones sobre creatividad aplicada, decisiones profesionales y cómo ejecutar ideas en el mundo real.

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Frequently Asked Questions

How long is this episode of Ctrl+Chat?

This episode is 34 minutes long.

When was this Ctrl+Chat episode published?

This episode was published on April 13, 2026.

What is this episode about?

No necesitas más alcance. Necesitas aparecer en el momento correcto. Este episodio redefine cómo pensar la publicidad, la atención y la ejecución hoy.En este episodio de Ctrl+Chat, Emma Sifuentes y Federico Carranza, líder de Uber Advertising para...

Can I download this Ctrl+Chat episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.