Residential or Commercial? Why Top Agents Are Doing Both (The ResMercial Strategy) | Raysun Frost and Waco Starr | S22 E49

In this episode, Waco shares her journey from growing up in a real estate family to building her own team and eventually transitioning into the commercial real estate space. After starting in residential sales, a referral and mentorship opportunity opened the door to her first commercial deal—sparking a snowball effect that led to working with local businesses across Tucson.She explains the key differences between residential and commercial transactions, from longer timelines and more complex documentation to the strategic marketing and zoning considerations involved. Through real-world examples, Waco highlights how commercial real estate allows agents to help businesses secure the spaces they need to grow.The conversation also emphasizes the importance of mentorship, networking, and supporting local ownership, encouraging businesses to invest in property before out-of-state investors take control of the market.