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Feb 17, 2026 19 min

Retail Bum Water

from Salon Conversation with Lisa Conway Hosted by Lisa Conway

Checkout my Transfer 1/3 of Salon Clients Workshop. JUST CLICK HERE Let’s talk about bum water. Yes… bum water. In this week’s episode of Salon Conversations, Lisa Conway shares one of the funniest - and most powerful - lessons about retail you’ll ever hear. Because here’s the truth, your clients don’t know what they don’t know. If you’ve ever said: “She just won’t buy.” “They’ll get it online.” “I don’t want to be pushy.” This episode will lovingly shake you by the shoulders. Retail isn’t an add-on. It’s not awkward and it’s definitely not about selling. It’s about doing your job properly. Inside this episode, Lisa covers: Why retail is the shortcut to fewer floor hours The 3 questions every single client must be asked Why clients who buy 1, 2 or 3 products are dramatically more loyal How confidence beats “sales scripts” every time The bum water theory (and why education matters more than ever) If your team struggles with retail, it’s not a sales issue. It’s a leadership and training issue. And when everyone asks the same three questions? Everything changes. 👉 Want to build profit without adding more clients? Check out Lisa’s upcoming live workshop on transferring clients to your team and building a business that doesn’t rely on you so heavily. JUST CLICK HERE

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Retail Bum Water

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This episode is 19 minutes long.

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This episode was published on February 17, 2026.

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