EPISODE · Nov 22, 2025 · 1H 24M
Rethinking Creativity in the Age of AI w/ Jodie Cook | Ep 400
from The Futur with Chris Do · host The Futur
In this episode, Chris Do and Jodie Cook explore how creatives should approach AI, balancing curiosity with the fear many still hold. They examine how AI reshapes workflows, speeds up production, and challenges long-standing ideas about originality. Chris shares examples from design, film, and typography to show how every generation labels new tools as “cheating.” Jodie adds how AI expands creative capacity, boosts output, and accelerates learning. Together, they highlight the ongoing tension between authenticity, efficiency, and evolving creative standards. Timestamps (00:00) - Intro (01:00) - How creatives use AI (12:13) - Creative history boosts clarity (13:20) - AI removes blank-page paralysis (16:40) - AI speeds Photoshop workflow (20:38) - Faster iteration using AI (24:10) - New artistic forms emerging (26:26) - First AI-generated podcast (30:25) - Citing sources for transparency (47:59) - Automated summary and analysis (01:03:19) - AI enhancing creative work (01:20:39) - Final message on adaptation Check out today's guest, Jodie Cook: LinkedIn: https://www.linkedin.com/in/jodie-cook/ YouTube: https://www.youtube.com/@Jodie_Cook Websites: https://www.jodiecook.com/ Instagram: https://www.instagram.com/jodie.cook_/?hl=en Check out The Futur: Website: https://www.thefutur.com/ Courses: https://www.thefutur.com/shop Linkedin: https://www.linkedin.com/company/the-futur/ Podcasts: https://thefutur.com/podcast Instagram: https://www.instagram.com/thefuturishere/ Facebook: https://www.facebook.com/theFuturisHere/ Twitter: https://x.com/thefuturishere TikTok: https://www.tiktok.com/@thefuturishere Youtube:https://www.youtube.com/thefuturishere Check out Chris Do: Website: https://zaap.bio/thechrisdo LinkedIn:https://www.linkedin.com/in/thechrisdo/ Facebook:https://www.facebook.com/BizOfDesign Instagram:https://www.instagram.com/thechrisdo/ Twitter:https://x.com/thechrisdo TikTok:https://www.tiktok.com/@thechrisdo Threads:https://www.threads.net/@thechrisdo Zaap: https://zaap.bio/thechrisdo Clubhouse:https://www.clubhouse.com/@thechrisdo Behance: https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
In this episode, Chris Do and Jodie Cook explore how creatives should approach AI, balancing curiosity with the fear many still hold. They examine how AI reshapes workflows, speeds up production, and challenges long-standing ideas about originality. Chris shares examples from design, film, and typography to show how every generation labels new tools as “cheating.” Jodie adds how AI expands creative capacity, boosts output, and accelerates learning. Together, they highlight the ongoing tension between authenticity, efficiency, and evolving creative standards. Timestamps (00:00) - Intro (01:00) - How creatives use AI (12:13) - Creative history boosts clarity (13:20) - AI removes blank-page paralysis (16:40) - AI speeds Photoshop workflow (20:38) - Faster iteration using AI (24:10) - New artistic forms emerging (26:26) - First AI-generated podcast (30:25) - Citing sources for transparency (47:59) - Automated summary and analysis (01:03:19) - AI enhancing creative work (01:20:39) - Final message on adaptation Check out today's guest, Jodie Cook: LinkedIn: https://www.linkedin.com/in/jodie-cook/ YouTube: https://www.youtube.com/@Jodie_Cook Websites: https://www.jodiecook.com/ Instagram: https://www.instagram.com/jodie.cook_/?hl=en Check out The Futur: Website: https://www.thefutur.com/ Courses: https://www.thefutur.com/shop Linkedin: https://www.linkedin.com/company/the-futur/ Podcasts: https://thefutur.com/podcast Instagram: https://www.instagram.com/thefuturishere/ Facebook: https://www.facebook.com/theFuturisHere/ Twitter: https://x.com/thefuturishere TikTok: https://www.tiktok.com/@thefuturishere Youtube:https://www.youtube.com/thefuturishere Check out Chris Do: Website: https://zaap.bio/thechrisdo LinkedIn:https://www.linkedin.com/in/thechrisdo/ Facebook:https://www.facebook.com/BizOfDesign Instagram:https://www.instagram.com/thechrisdo/ Twitter:https://x.com/thechrisdo TikTok:https://www.tiktok.com/@thechrisdo Threads:https://www.threads.net/@thechrisdo Zaap: https://zaap.bio/thechrisdo Clubhouse:https://www.clubhouse.com/@thechrisdo Behance: https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices
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Rethinking Creativity in the Age of AI w/ Jodie Cook | Ep 400
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