Revamping a Boutique Hotel : How We Bought Our Recent Hotel Deal in Just 37 Days & Plans to Optimize the Property | Alex Johnson (Saturday Edition) E323

How do you close a boutique hotel deal in just 37 days—and immediately increase its value? In this Saturday edition of The Rich Somers Report, Rich and Alex Johnson break down the recent acquisition of their latest boutique hotel in San Clemente, California. They walk through the full story, from off-market opportunity to closing, and share the operational playbook to optimize the property for cash flow and long-term appreciation.Rich and Alex discuss:How they sourced the deal through a broker relationship and closed in 37 daysWhat made this hotel an ideal addition to the Summers Capital portfolioWhy this was a rare acquisition that didn’t require a full renovationThe light refresh strategy to enhance curb appeal, guest experience, and NOIHow amenity fees, breakfast programs, and cell tower sales can significantly inJoin our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth. Connect with Rich on Instagram: @rich_somers