RFID in Retail & Checkout w/Zebra’s Eric Malmed & EXO’s Rey Essex

"This is the year of arrival." That's how EXO co-founder Rey Essex responds to the question, "Was this the year of RFID?" Rey joins Zebra's Eric Malmed to help us find new retail RFID opportunities. What industries is item-level RFID applicable for? How does EXO's RFID checkout solution work, and why has it taken off in sports stadiums and large events?   #VARValue - Learn about the Zebra/EXO partnership and the joint kiosk solution on display at NRF ’25 in January.   Check out (pun intended) EXO's solutions   TEConnecting with us: Eric - The Kennedy Space Center & NASA using RFID Rey - Google Notebook LLM Dean - Where do Americans get their news John - Crayola trademarks the smell of their crayons   Keep in Touch! Email - [email protected] LinkedIn - https://www.linkedin.com/company/blue-star Submit your topic ideas - https://www.bluestarinc.com/en-us/about-the-company/bluestar-teconnect-podcast Subscribe to the BlueStar Nation Newsletter - https://nation.bluestarinc.com/#subscribe    Sponsored by: Zebra Ready Solutions Elo Edge Connect