EPISODE · Apr 28, 2026 · 23 MIN
RIA Collective: Thomas Clawson | The AI CRM Changing How Advisors Build Relationships
from RIA Collective · host Charlie Van Derven
What happens when a CRM is built for advisors with AI at its core, instead of having AI bolted on later?In this episode of RIA Collective, host Charlie Van Derven sits down with Thomas Clawson, Co-Founder of Slant, to explore how AI-native CRM technology is changing the way financial advisors manage relationships, automate workflows, and grow their businesses.Thomas shares how Slant evolved from a marketing automation tool into a full CRM after advisors kept asking for more powerful ways to manage workflows, notes, reviews, and client communication. He also explains why building a CRM from scratch in the AI era creates a major advantage over legacy systems that are still trying to retrofit modern functionality.Together, Charlie and Thomas discuss:Why traditional CRMs are struggling to keep up with AIThe difference between AI point solutions and AI-native platformsHow advisors can automate client reviews, reminders, and workflowsCreative ways to deepen relationships at scaleHow Slant approaches compliance, data protection, and securityWhy the future of advice is still rooted in relationshipsThomas also shares some of the most interesting use cases inside Slant, including AI-generated client outreach, review tracking, family relationship mapping, and workflows that help advisors stay connected not just with clients, but with spouses and the next generation as well.This episode is especially valuable for:Independent advisors and RIAsFirms evaluating CRM and AI toolsAdvisors looking to improve efficiency without losing the human touchLeaders thinking about the future of advisor tech🎧 Watch now and subscribe to RIA Collective for conversations that help independent advisors grow, adapt, and lead the future of financial advice.Connect with Thomas Clawson🌐 Slant: https://slant.app💼 LinkedIn: https://www.linkedin.com/in/thomasclawson/Connect with Charlie Van Derven🌐 Social Advisors: https://www.social-advisors.com💼 LinkedIn: https://www.linkedin.com/in/charlievanderven/Chapters00:00 – Why this episode is different02:00 – Why build a CRM for advisors05:00 – Compliance, security, and protecting client data07:00 – Moving beyond note takers10:00 – AI workflows inside CRM14:00 – What’s coming next for Slant18:30 – The future of advisor growth and relationships20:00 – Why the next generation matters more than ever
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What happens when a CRM is built for advisors with AI at its core, instead of having AI bolted on later? In this episode of RIA Collective, host Charlie Van Derven sits down with Thomas Clawson, Co-Founder of Slant, to explore how AI-native CRM technology is changing the way financial advisors manage relationships, automate workflows, and grow their businesses. Thomas shares how Slant evolved from a marketing automation tool into a full CRM after advisors kept asking for more powerful ways to...
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RIA Collective: Thomas Clawson | The AI CRM Changing How Advisors Build Relationships
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