EPISODE · Jun 4, 2008 · 26 MIN
Ricardo Guimarães – O Marketing na Visão do Branding
from HSM PodCasting · host PodCasting Brasil
Pioneiro na difusão do conceito de branding como abordagem de gestão, Ricardo Guimarães é o criador da Thymus Branding, empresa de consultoria estratégica em marcas que atende corporações como Camargo Corrêa, Banco do Brasil, Natura, Monsanto e a SOS Mata Atlântica, entre outras. Ricardo contribui regularmente com a imprensa geral e especializada e seus artigos sobre [...]
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