Ride-in-Style Podcast: Episode 35 Brad Marion of Dealer Works

In this episode, Jesse Stoddard and Josh Poulson welcome Brad Marion, owner of Dealer Works and a respected veteran in the automotive aftermarket industry. Hear Brad’s story from his early days in car audio to building a thriving business serving dealerships for over 30 years. Brad shares insights on adapting to industry changes, building strong dealer relationships, and the keys to long-term success in restyling and accessories. Get expert advice on overcoming challenges, the importance of industry groups like SEMA and Restyles United, and what the future holds for installers and business owners.Key Moments:00:00 – Introduction & Welcome01:35 – Getting Into the Car Business04:21 – Building Dealer Relationships07:28 – Products & Industry Evolution10:21 – Current Role & Future Plans12:57 – Motivation & What Keeps the Work Exciting14:34 – Biggest Challenges17:53 – Sales Advice21:33 – Handling Major Mistakes23:48 – Value of Industry Groups 29:22 – How to Connect & Final ThoughtsThanks for tuning in to the Ride-in-Style Podcast.Learn more about our guest: https://dealerworks.com Brought to you by AutoStyle Marketing – The automotive aftermarket restylers favorite agency with a CRM built custom for restylers. Visit https://autostylemarketing.comCo-hosted by Josh Poulson of Auto Additions: https://autoadditions.net#RideInStylePodcast #AutoStyleMarketing #RestylerCRM