S.11, Ep. 6 - How To Scale a Platform

In this final episode of the “New Frontiers” seas…

An episode of the The Accidental Marketer Podcast podcast, hosted by Impact Planning Group, titled "S.11, Ep. 6 - How To Scale a Platform" was published on July 19, 2022 and runs 20 minutes.

July 19, 2022 ·20m · The Accidental Marketer Podcast

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Summary

In this final episode of the “New Frontiers” season, the team examines strategies for scaling a platform business. Suppliers won’t sign on without trusting that the buyers will be there. Buyers won’t participate if there aren’t a significant number of suppliers. The team discusses different ways to solve this early-stage platform problem.

Episode Description

In this final episode of the “New Frontiers” season, the team examines strategies for scaling a platform business. Suppliers won’t sign on without trusting that the buyers will be there. Buyers won’t participate if there aren’t a significant number of suppliers. The team discusses different ways to solve this early-stage platform problem.

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