S1:E1 - Breaking Barriers: Olivia's Journey from Student to Seasoned Cannabis Marketer & the Mission Behind the Podcast

In this premiere episode, host Olivia Castaldy shares her compelling story, from growing up in the South under the influence of D.A.R.E. and witnessing the opioid crisis in the Mid-Atlantic, to navigating barriers and breaking into the cannabis industry. Olivia reflects on her hardships growing up in a rural area and handling depression at an early age, where her passion for cannabis and the idea to work in cannabis marketing began. Olivia discusses what it was like to be the only woman at her workplace in the male-dominated industry of cannabis tech. This episode highlights Olivia’s drive to launch Women in Cannabusiness and her mission to create a platform that uplifts and supports women in the cannabis space. Tune in for insights on overcoming challenges, defying industry norms, and the inspiration behind this podcast. Special thanks to our Season 1 sponsor, OCM Digital, a full-service digital marketing agency focused on serving woman-owned businesses. Join the conversation and listen now! 🎧 Don’t miss out on this incredible journey! Subscribe to the podcast: ⁠Spotify⁠, ⁠Apple Podcasts⁠, ⁠Google Podcasts⁠ Follow us on Instagram: ⁠@womenincannabusiness⁠ Follow us on TikTok: ⁠@womenincannabusiness⁠ Connect with us on LinkedIn: ⁠Women in Cannabusiness⁠ Like us on Facebook: ⁠Women in Cannabusiness⁠ 🎤 Leave us a comment, share your thoughts, and drop a review – we’d love to hear from you! #CannabisPodcast #WomenInCannabusiness #WICB #CannabisIndustry #WomenInBusiness #CannabisMarketing #BreakingBarriers #PodcastLaunch #SubscribeNow #CannabisCommunity#OCMDigital #Season1Launch