S12E06 - Matt Dynan - Building a category

In this conversation with Matt Dynan brings to life how he kicked off his marketing career. After Matt shares his story, we dig into what it means to build a category. Matt Dynan is the Digital Marketing Manager at Jellyfish.io. He is a B2B digital marketer with experience owning SEO and paid media programs at high-growth SaaS companies. He focuses on building consistent digital experiences across channels that enable brand awareness, prospect education, and customer acquisition.