S1E07 - Headliner’s Oliver Wellington: How to Grow Your Podcast by 20-100% Using Video

In this episode we are diving into getting your podcast discovered through audiograms, videos and much more, with Co-Founder of Headliner, Oliver Wellington.Oliver has built this tool to help many podcasters promote their podcasts through video, and grow their listenership. This is an important episode if you are serious about growing your show and want to up your marketing game.Major pointsWhy audiograms are effective for podcasts, and how you can grow your show by 2x-20xThe best places to use audiograms for your podcast3 levels of podcast marketing with a budgetIn the premium episode, Oliver shares what podcasters should do for the first time with video and more. Sign up for FREE here: premium.supercast.comTimestamps (+23s)1:58 Oliver's musician background and diving into entrepreneurship3:53 The birth of Headliner, the prototype and helping customers7:36 Finding the first few Headliner customers9:39 "We didn't charge for the first year"11:26 Podcast signups ever since COVID hit12:54 How Headliner works14:44 The best platforms to use audiograms16:03 The three levels of podcast marketing with a budget20:28 Podcasters growth from 2x-20x22:13 The Future of Headliner23:53 Oliver's thoughts on using video for podcastingLinksHeadliner AppOliver's LinkedIn