S2.E1: Going Live to Thrive in '25!

Episode 1 of the Bullhorns and Bullseyes podcast, hosted by Curtis Hays and Tom Nixon, titled "S2.E1: Going Live to Thrive in '25!" was published on December 23, 2024 and runs 56 minutes.

December 23, 2024 ·56m · Bullhorns and Bullseyes

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Summary

Curtis and Tom kick off Season 2 by going live (originally airing December 18, 2024), during which they covered a range of topics with both curiosity and analysis alike. Appropriately, they open the show talking about the importance of authenticity when it comes to branding and marketing. (You know...like, going live and in-person in real time?) They covered the bases, they fielded some live questions, and they tried to tee listeners up to hit a home run when developing their 2025 marketing plans! Topics Covered: The Shift to Authenticity: Why Gen Z rejects traditional advertising The Power of Video Marketing: Tips for creating authentic video content LinkedIn Newsletters: Building engagement from new audiences Chatbots: Personalized or AI-powered? Smarter Attribution: Navigating privacy and complex customer journeys

Episode Description

Curtis and Tom kick off Season 2 by going live (originally airing December 18, 2024), during which they covered a range of topics with both curiosity and analysis alike. Appropriately, they open the show talking about the importance of authenticity when it comes to branding and marketing. (You know...like, going live and in-person in real time?)

They covered the bases, they fielded some live questions, and they tried to tee listeners up to hit a home run when developing their 2025 marketing plans!

Topics Covered:

The Shift to Authenticity: Why Gen Z rejects traditional advertising
The Power of Video Marketing: Tips for creating authentic video content
LinkedIn Newsletters: Building engagement from new audiences
Chatbots: Personalized or AI-powered?
Smarter Attribution: Navigating privacy and complex customer journeys

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