S2: E2 - Wu Russell: From Indonesia to Full Time Cannabis Content Creator

In this episode of Women in CannaBusiness, we sit down with Wu Russell, a trailblazing content creator who left Indonesia for the U.S. in 2019 to pursue her passion for storytelling—and ultimately found her calling in cannabis. Wu’s journey from selling Coca‑Cola on the streets of Jakarta to collaborating with global brands like Apple, and now shaping cannabis culture online, is a testament to grit and resilience. In this episode, Wu shares: Cultural Contrast: How her home country’s harsh penalties for cannabis use fueled her mission to destigmatize the plant. Creator’s Insight: Advice on navigating social media censorship and building a voice in a highly regulated industry. Breaking Stigma: What it means to be an Asian woman in cannabis and the challenges—and opportunities—that come with it. Industry Entry Tips: Wu’s guidance for anyone asking, “How can I break into cannabis?” Resilience Mantras: From “Whatever storm is coming, just stand up” to teaching her daughter to embrace challenges. Work–Life Mastery: Juggling roles as a mom, wife, dog mom, and full‑time content creator—“When you juggle a lot of things, you know how to sail.” Whether you’re a creator, caregiver, entrepreneur, or simply cannabis‑curious, Wu’s story will inspire you to stand tall through life’s storms and chart your own course. Connect with Wu: Instagram: https://www.instagram.com/wulanrussell/# Follow us for more: @womenincannabusiness on Instagram, TikTok, LinkedIn, and Facebook. Don’t forget to leave a review and turn on notifications to get notified next week! #WomenInCannabusiness #CannabisContent #ContentCreator #IndonesiaCannabis #CannabisContentCreator