S2.E7: Podcasting as Platform, with Matt Loria
Episode 7 of the Bullhorns and Bullseyes podcast, hosted by Curtis Hays and Tom Nixon, titled "S2.E7: Podcasting as Platform, with Matt Loria" was published on April 29, 2025 and runs 47 minutes.
April 29, 2025 ·47m · Bullhorns and Bullseyes
Summary
Matt Loria, CEO of Auxiom and host of the BLTnT Podcast, returns to the show, this time to delve into the world of podcasting. A relatively recently convert at Curtis’s urging, Matt and the guys explore its evolution as a form of content marketing, the importance of storytelling, and the personal journeys that led them all to embrace this medium. They discuss the challenges and successes of podcasting, the significance of building connections, and the metrics that define success in this space. The discussion emphasizes the evolving landscape of content consumption and the necessity of adapting to different learning styles.N.B.: Follow Matt on LinkedInCheck out the BLTnT Podcast!Takeaways:Podcasting is a powerful medium for storytelling.Content marketing has evolved, and podcasting is a key part.Success metrics in podcasting go beyond just numbers.Authenticity in storytelling is crucial for engagement.The podcasting landscape continues to grow and evolve. Marketing is about storytelling and sharing authentic experiences.Video content allows for a deeper connection with the audience.Different people consume content in various ways, including video, audio, and written formats.Short video clips can significantly increase engagement and views.
Episode Description
Matt Loria, CEO of Auxiom and host of the BLTnT Podcast, returns to the show, this time to delve into the world of podcasting. A relatively recently convert at Curtis’s urging, Matt and the guys explore its evolution as a form of content marketing, the importance of storytelling, and the personal journeys that led them all to embrace this medium. They discuss the challenges and successes of podcasting, the significance of building connections, and the metrics that define success in this space. The discussion emphasizes the evolving landscape of content consumption and the necessity of adapting to different learning styles.
N.B.:
Takeaways:
- Podcasting is a powerful medium for storytelling.
- Content marketing has evolved, and podcasting is a key part.
- Success metrics in podcasting go beyond just numbers.
- Authenticity in storytelling is crucial for engagement.
- The podcasting landscape continues to grow and evolve. Marketing is about storytelling and sharing authentic experiences.
- Video content allows for a deeper connection with the audience.
- Different people consume content in various ways, including video, audio, and written formats.
- Short video clips can significantly increase engagement and views.
Similar Episodes
Feb 8, 2026 ·56m
Feb 1, 2026 ·41m
Jan 18, 2026 ·49m
Jan 11, 2026 ·58m
Dec 21, 2025 ·32m
Dec 14, 2025 ·104m