S2. Ep. 27: Developing A Marketing Strategy (With Bob Olsen)

from Specified: Building Materials & Construction Growth Podcast · host Tatsuya Nakagawa

Bob Olsen is the Chief Marketing Officer at Chief Outsiders. In this episode of Specified Growth Podcast, Bob talks about his early interest in science and innovation and how he got into marketing. He also discusses why it’s important for every marketer to start in sales, integrating digital with traditional marketing in the B2B space, having a marketing strategy in your company, and more. Don’t miss this episode of Specified Growth Podcast! Please reach out if you have any feedback or questions. Enjoy! Twitter: @TatsuyaNakagawa Instagram: @tats_talks LinkedIn: Tatsuya Nakagawa YouTube: Tats Talks www.tatstalk.com www.castagra.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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This episode is 22 minutes long.

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This episode was published on August 15, 2022.

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