EPISODE · Apr 16, 2026 · 28 MIN
S2 Ep15: Ep.15 How Much Should You Charge as a Fractional CMO? - Simon Dell I CEO of CEMOH
from The Fractional CMO Podcast · host The Fractional CMO Podcast
Pricing yourself as a fractional CMO is one of the hardest things to get right, and most people get it wrong.In this solo episode, Simon Dell breaks down four practical frameworks to help you figure out what to charge as a fractional CMO, whether you're just starting out or well into your journey.Simon covers the Market Rate Anchor, Salary Reverse Engineer, Value-Based Pricing, and Competitive Positioning frameworks, plus the key pricing structures to consider, from hourly and day rates through to monthly retainers and project-based fees.He also shares why most FCMOs are undercharging, how imposter syndrome plays into pricing decisions, and why the right client won't balk at the right price.🌐 Learn more at www.cemoh.com🔗 Connect with Simon on LinkedIn: / iamsimondell We would love to know what you think so give us a rating and review on Apple Podcast and Spotify. 🌟SUBSCRIBE to our YouTube channel to learn weekly expert marketing tips and ideas. If you think you have a great story for the podcast, contact our producer at [email protected].🚀If you need help growing your business, visit cemoh.com to find an experienced marketing consultant to help you.
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S2 Ep15: Ep.15 How Much Should You Charge as a Fractional CMO? - Simon Dell I CEO of CEMOH
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