S2 Ep17: The Fractional CMO Podcast - Chris Jowsey from Nugget digital

In this episode of The Fractional CMO Podcast, we're joined once again by returning guest Chris Jowsey, a fractional CMO based in Sydney with a background in digital marketing and e-commerce across tech companies, professional services, and DTC brands.Simon and Chris dig into the Australia Post 2026 E-Commerce Report, unpacking what the data actually means for businesses operating in the online retail space right now. They cover slowing growth, the rise of marketplace shopping, why 73% of Australians wait for a sale, the shift from SEO to GEO, and what AI-powered discovery means for brands trying to stay visible. Expect some candid takes, a trombone purchase, and a genuinely useful breakdown of where e-commerce is heading.Chris's LinkedIn — /in/chrisjowseyWe would love to know what you think, so give us a rating and review on Apple Podcasts and Spotify.🌟 SUBSCRIBE to our YouTube channel to learn weekly expert marketing tips and ideas. If you think you have a great story for the podcast, contact our producer at [email protected].🚀 If you need help growing your business, visit cemoh.com to find an experienced marketing consultant to help you.