S2E20: Digital Content Hubs

Digital content hubs serve as centralized online platforms where related content on a specific topic is curated and presented. They function as strategic resource centers,bringing together articles, videos, infographics, guides, and other content formats to inform and engage audiences effectively. How do you determine whether a content hub is the right approach for a topic your association covers? This discussion delves into the key considerations for creating a content hub, including the decision-making process, content development, launch strategies, ongoing maintenance, and potential challenges along the way. Bridget FolliardTerrones, MBA: https://www.linkedin.com/in/bridgetfolliard/ Nancy Driver, CAE: https://www.linkedin.com/in/nancy-driver-cae-21b7ba5/ Kathryn Hamilton, CAE: https://www.linkedin.com/in/kghamilton/ CommunicationsProfessionals Advisory Council: https://www.asaecenter.org/membership/rosters/communication-section-council