S3E05: The Skills Crisis

S3E05: The media industry is facing a skills crisis right when the demands for content are soaring. What can be done to encourage more people to join the sector and to retain them once they are there? In the fourth episode of season three of the Making the Media Podcast, host Craig Wilson is joined by two guests to discuss the issue. Our Guests This Episode Charlotte Layton With over 25 years in the industry, Charlotte has worked across the content creation pipeline. From a transmission controller at first L!VE Tv and then MTV, she joined BBC Resources (now Studio Works) in the early 2000s as a post-production producer. She then became Commercial Manager, taking on responsibility for the Television Centre studios, as well. After relocating the studio provision to Elstree, following the TVC site sale, she joined The Farm as Commercial Director, growing the business over seven years in preparation for its sale in 2019. Following the sale, Charlotte co-founded Racoon with The Farm's senior management team in 2021. Racoon is the post-production model for the future, focussed on redefining how we collaborate creatively in the work-anywhere world. Jay Welk Jay recently retired from the Davis School District after having oversight for the design and build of the Davis Catalyst Center, a technical high school where students work with industry partners to develop technical and professional skills in preparation for career and post-secondary education opportunities. Davis District is the second largest district in Utah with an approximate K-12 enrollment of 72,000 students. The ten high schools in the district offer a full menu of courses in all career and technical-education pathways. More Resources For more on this topic, check out: Live and Learn – Trevor Rumes from Thomas More University outlines how they prepare the next generation of media students. Avid for Education – Find out how Avid is helping education the media workforce of the future Contact Us Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid. Credits Host: Craig Wilson Producer: Matt Diggs Social: Wim Van den Broeck Theme Music: Greg “Stryke” Chin