EPISODE · Mar 17, 2023 · 28 MIN
S3E13: Design and Deliver
from Making the Media · host Avid Technology
S3E13: How has the technology behind news and sports graphics changed the way in which stories can be told in the studio, and what does that mean for the collaboration between editorial and technical teams? In this episode, Craig is joined by graphics expert Antonio Tena, from the Spanish company Telemadrid, to discuss the way graphics are used to enable new storytelling techniques. Our Guest This Episode Antonio Tena Head of Processes and Innovation, Telemadrid In Telemadrid, Antonio has been the head of the graphics department and is currently the head of processes and innovation. In the past, he was the head of post production and graphics in Quiero TV and was involved in the launch of CNN+ in Spain, as a graphic designer. In Canal+ he was in charge of the graphic design of several shows like Lo mas + and in TVE he was a graphic designer in iconic shows like Quién sabe dónde. He also collaborated in the character, 2D, and 3D design and landscape design of several video games by Warner Interactive, Pendulo Studios, and Dynamic Multimedia, and he worked as an animator in several cartoon series for Walt Disney Studios, Hannah Barbera, Warner Studios, Equip Studios, and Cruz Delgado. In 2011 he was awarded the “Premio Talento” by the Television Science and Arts Academy in Spain. More Resources For more on this topic, check out: Take the Weather with You – Nora Zimmet from The Weather Channel details their innovative use of immersive mixed-reality graphics Stream On with Avid News – Discover the latest news collaboration workflows on premises and in the cloud Contact Us Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid. Credits Host: Craig Wilson Producer: Matt Diggs Social: Wim Van den Broeck Theme: Music: Greg “Stryke” Chin
What this episode covers
S3E13: How has the technology behind news and sports graphics changed the way in which stories can be told in the studio, and what does that mean for the collaboration between editorial and technical teams? In this episode, Craig is joined by graphics expert Antonio Tena, from the Spanish company Telemadrid, to discuss the way graphics are used to enable new storytelling techniques. Our Guest This Episode Antonio Tena Head of Processes and Innovation, Telemadrid In Telemadrid, Antonio has been the head of the graphics department and is currently the head of processes and innovation. In the past, he was the head of post production and graphics in Quiero TV and was involved in the launch of CNN+ in Spain, as a graphic designer. In Canal+ he was in charge of the graphic design of several shows like Lo mas + and in TVE he was a graphic designer in iconic shows like Quién sabe dónde. He also collaborated in the character, 2D, and 3D design and landscape design of several video games by Warner Interactive, Pendulo Studios, and Dynamic Multimedia, and he worked as an animator in several cartoon series for Walt Disney Studios, Hannah Barbera, Warner Studios, Equip Studios, and Cruz Delgado. In 2011 he was awarded the “Premio Talento” by the Television Science and Arts Academy in Spain. More Resources For more on this topic, check out: Take the Weather with You – Nora Zimmet from The Weather Channel details their innovative use of immersive mixed-reality graphics Stream On with Avid News – Discover the latest news collaboration workflows on premises and in the cloud Contact Us Questions? Comments? Cool ideas? Get in touch: [email protected] or @craigaw1969. Follow Avid at @avid. Credits Host: Craig Wilson Producer: Matt Diggs Social: Wim Van den Broeck Theme: Music: Greg “Stryke” Chin
NOW PLAYING
S3E13: Design and Deliver
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m