S3E2: Content + Total Addressable Attention Featuring Diandra Escobar

Newsletter 👉 https://a-newsletter-on-marketing.beehiiv.com/Watch this episode on YouTube 👉 https://youtu.be/D5WEl7e9qSAWhat do ALL marketers have in common?We are fighting for attention. Albeit different people's attention, we are in the attention economy. Without it, none of our "tactics" work.Diandra has mastered getting and holding attention. She also shares her secrets on creating content that gets attention and drives growth.Because that's what marketing is for: to drive organizational growth.// GUEST LINKS //Diandra's LinkedIn// CONNECT //🔵 Connect with me on LinkedIn📫 Subscribe to receive new podcasts when released☕️ Get a virtual coffee with me💻 Learn more about who I am and what I do// Disclaimer // Opinions expressed in this podcast are those of the host and guests and do not represent their employers or associated organizations. This content is intended for informational purposes and should not be considered professional marketing guidance. Listeners act on the information provided at their own risk