S3E3: Going Into Business with Your Significant Other: An Interview With The Couple Behind Siegelman Stable episode artwork

EPISODE · Jun 17, 2025 · 47 MIN

S3E3: Going Into Business with Your Significant Other: An Interview With The Couple Behind Siegelman Stable

from Core Self · host Mona-Vated

In this episode of MonaVated, I sit down with my friends, Max Siegelman and Karoline Spenning, the power couple behind the luxury fashion brand Siegelman Stable. In 2020, Max started making hats and shirts for friends and family that featured the hand-drawn logo for his family’s racehorsing stable. Shortly soon after, he started dating Karoline who was working as a stylist at the time, and together the pair built a fashion brand worn by everyone from Justin Bieber to Dwayne Wade. Tune in for an honest conversation about the beautiful chaos of building both a brand and a relationship - complete with morning gym texts about Instagram feeds, the pressure of constant evolution, and why sometimes the best business advice is simply to "keep going."Show Notes: You can find their latest collections at https://siegelmanstable.com/ or by following them on Instagram at @siegelmanstable. 

In this episode of MonaVated, I sit down with my friends, Max Siegelman and Karoline Spenning, the power couple behind the luxury fashion brand Siegelman Stable. In 2020, Max started making hats and shirts for friends and family that featured the hand-drawn logo for his family’s racehorsing stable. Shortly soon after, he started dating Karoline who was working as a stylist at the time, and together the pair built a fashion brand worn by everyone from Justin Bieber to Dwayne Wade. Tune in for an honest conversation about the beautiful chaos of building both a brand and a relationship - complete with morning gym texts about Instagram feeds, the pressure of constant evolution, and why sometimes the best business advice is simply to "keep going."Show Notes: You can find their latest collections at https://siegelmanstable.com/ or by following them on Instagram at @siegelmanstable.

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S3E3: Going Into Business with Your Significant Other: An Interview With The Couple Behind Siegelman Stable

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This episode was published on June 17, 2025.

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In this episode of MonaVated, I sit down with my friends, Max Siegelman and Karoline Spenning, the power couple behind the luxury fashion brand Siegelman Stable. In 2020, Max started making hats and shirts for friends and family that featured the...

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