S6E03: Tip Top Tech Talk

S6E03: Tip Top Tech TalkThe media industry is in a state of constant reinvention. From cloud technologies, to AI, to story-centric workflows, new production processes and delivery methods and more. In a rapidly changing world, how does a technology CTO set strategies to ensure they stay ahead of the curve? That is the role of Tom Sharma, who is Avid’s Chief Technology Officer. In this episode of Making the Media, hosts Craig Wilson and Ray Thompson hear about Tom’s background in technology, and the innovations which he is spearheading to drive creative and efficient workflows which take advantage of automation and AI.Tom Sharma, Chief Technology Officer, AvidTom is an experienced leader with a strong background in product and engineering. He has successfully created, developed, and led global product & engineering teams, giving him unique experience spanning Media and Entertainment, Video Streaming (CTV, FAST), and Adtech. He had the opportunity to contribute to Integral Ad Science's transformative high-growth phase, collaborating with a talented leadership team and leading an exceptional group to expand their global product and technology portfolio. Earlier in his career, he was a founding team engineering leader at Hulu, where he was recognized with the Edison Award for developing the Hulu syndication product. He later founded Impex Digital, a video streaming and e-commerce company that was eventually acquired by TCS. Before that, he held various product & technology roles at NBC Universal, focusing on digital media and production automation across News, Entertainment, TV Stations, and the Olympics.More ResourcesFor more on this topic, check outAvid Content Core – Discover more about Avid’s coming Content Data Platform for media productionAvid’s News Solutions -  Get the latest updates on Avid’s storycentric, digital first newsroom solutions. Contact UsQuestions? Comments? Cool ideas? Get in touch: [email protected]. FollowAvid at @avid.CreditsHosts:Craig Wilson and Ray ThompsonProduction team: Matt Diggs, Owen Lynch and Wim van den BroeckTheme Music: Greg “Stryke” Chin