[Sales] BtoBセールスとは何をする仕事なのか～その2

from BtoBコミュニケーションとビジネス談話 - B2B Communication & B2B Business

BtoBセールスとは何をする仕事なのか、その2として、別の視点から考えました。AIが出てきてリードナーチャリング、顧客育成はもう人間の仕事ではない。関係構築において育成するのはお客様のものになった。育成する視点での関係構築ではなく、次に新しいことを一緒に始められる状態を作っていくことが営業の仕事。クールな数字や組み立てはAI。ホットな熱量や体験が人が取り組むところ。BtoBセールスの仕事は、営業は、お客様と新しい変化を共に創り、同時にその変化に人を巻き込む熱量も生み出す仕事。【どうでもいい話】親知らずを抜きました【ご意見ご感想ボックスはこちら】https://docs.google.com/forms/d/e/1FAIpQLSc9lSRqQ_ZJ3CGDWbwO5gIZ7BTH6pGX0ehpLRKXw7IZ4SuIiQ/viewform?usp=sf_link#マーケティング #セールス #コミュニケーション #顧客視点 #コンテンツ #ビジネス #BtoB #BtoBマーケティング（提供：株式会社コロンバスプロジェクト　https://columbusproject.co.jp）

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[Sales] BtoBセールスとは何をする仕事なのか～その2

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