Sales Call Skills for Coaches: Master the Conversation and Close More Clients with Mike Manzi

Struggling with what to say on a sales call? In this episode of the Business of Coaching Workshop, Mike Manzi joins us to break down how coaches can master sales calls without sounding salesy. Whether you're a personal trainer, nutrition coach, or online strength coach, this episode shows you how to take control of the conversation, build trust fast, overcome objections, and close more high-quality clients—without needing a slick script. Learn the exact frameworks Mike teaches successful coaching businesses to build confidence, close clients consistently, and grow a referral-worthy service. 💡 What You'll Learn Why most coaches struggle on sales calls (and how to fix it) The essential structure of a successful sales call How to build trust in the first 2 minutes Common sales call mistakes and how to avoid them How to handle objections without pressure or awkwardness The mindset shift that separates closers from quitters ⏱️ Timestamps 00:00 – Intro & Mike Manzi's Background 03:12 – What Coaches Get Wrong About Sales Calls 07:35 – The Structure of a Winning Sales Conversation 11:49 – Handling Objections with Confidence 16:02 – Scripts vs. Frameworks 20:44 – How to Close Without Being Pushy 25:18 – Advice for Coaches Just Getting Started 30:01 – Final Thoughts & Resources #️⃣ Hashtags #SalesForCoaches #FitnessBusiness #CoachingSalesCalls #OnlineCoach #CloseMoreClients #FitnessEntrepreneur #BusinessOfCoaching PS - Want to scale your coaching business without burning out? Schedule a 1:1 call: https://app.reclaim.ai/m/mac-barbell-logic/turnkey-coach-team-call Connect with Andrew Instagram: https://www.instagram.com/andrewbarbender/