Sales Coaching: Turn Everything into a Current State Conversation | Gap Sell Keenan #39

In this episode we have Conrad Zolman in the box trying to sell Keenan. In Gap Selling it's imperative to turn everything into a current state conversation. From there you can identify whether or not the product you offer can solve a problem. Sales calls aren't easy by any means. And while Gap Selling is the key to doing it right, you've got to put in work to learn the craft.Keenan gets a TON of sales calls all the time, and most of the time, they're not too great. So rather than blowing them off, he decided to start using them as a coaching opportunity.This is Gap Sell Keenan, where he takes real sales calls. If he likes what they're selling and how they sell it, he'll buy it.If not, he'll offer his coaching tips to the seller on how they could improve.Get Your Copy of Gap Selling: https://amzn.to/2Gcjc9v​Gap Selling Keenan - Learn how to do sales calls RIGHTWatch Episodes: https://www.youtube.com/channel/UCZlr...​