EPISODE · Jul 9, 2025 · 6 MIN
Sales Onboarding Strategy That Cut Time To First Sale by 49% | Bite-sized Tactics
from 30 Minutes to President's Club | No-Nonsense Sales · host Armand Farrokh & Nick Cegelski
Most orgs spend weeks training reps on the product… but months later, you’re still stuck with an empty pipeline. What if the key to ramping AEs faster was skipping product training (at first)? Kyle Asay (VP Global Growth Sales @ LaunchDarkly) shares how his team cut time to first deal by 49% by rethinking onboarding. Instead of starting with feature dumps, they focused on: ✅ Account prioritization ✅ Customer problems & personas ✅ Story-based selling If you lead a team or are ramping yourself, don’t miss this one. RESOURCES DISCUSSED: Join our weekly newsletter Things you can steal Save $50 on any 30MPC course with code “PODCAST” Free Sales Templates, Scripts and Guides 30MPC Training: 30mpc.com/training
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Sales Onboarding Strategy That Cut Time To First Sale by 49% | Bite-sized Tactics
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