Salesforce's "Headless" CRM, Our AI Maturity Framework & an Account Research Example episode artwork

EPISODE · Apr 30, 2026 · 46 MIN

Salesforce's "Headless" CRM, Our AI Maturity Framework & an Account Research Example

from The Revenue Growth Architects

Hot take: not every AI use case needs an autonomous agent. This week, Charlie and Crissy are unpacking Salesforce's new "headless" CRM. Then, they walk through CS2's AI Maturity Framework, grounding it in a real-world account research example. Our biggest takeaway? Stop thinking about AI maturity at the company level and go use case by use case. The most complex solution isn't always the right answer. This week: 00:00 Intro 00:43 Salesforce's "Headless" CRM 15:30 AI Maturity Framework & Account Research Example 38:01 How to Decide Which Maturity Level to Use Hear more from us: Subscribe to us on Youtube: https://www.youtube.com/channel/UCN-x5u0G03LWmU0Ds_4zR8w Subscribe to our newsletter here: https://www.cs2marketing.com/revenue-growth-architects#subscribe-to-newsletter Follow Crissy on LinkedIn: https://www.linkedin.com/in/crveteresaunders/ Follow Charlie on LinkedIn: https://www.linkedin.com/in/charliesaunders/

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Salesforce's "Headless" CRM, Our AI Maturity Framework & an Account Research Example

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This episode was published on April 30, 2026.

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Hot take: not every AI use case needs an autonomous agent. This week, Charlie and Crissy are unpacking Salesforce's new "headless" CRM. Then, they walk through CS2's AI Maturity Framework, grounding it in a real-world account research example. Our...

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