Salon Owners: STOP Saying You're Not a Numbers Person (and Start Making Money) episode artwork

EPISODE · Feb 2, 2026 · 28 MIN

Salon Owners: STOP Saying You're Not a Numbers Person (and Start Making Money)

from Tell Me About It · host Cait Muir

Creative, talented, fully booked… and still under-earning? If you work in the hair, beauty, or service industry, this episode will change how you look at your business numbers forever.Avoiding your business numbers isn’t a personality trait or something you should be saying at all. In fact, it’s costing you thousands (if not tens of thousands) of dollars every year.In this episode I break down the 7 KPIs every service-based professional needs to know, why they actually matter, and how to use them to make more money without working more hours.These tips for business owners in the hair, beauty, and service industry will help you stop flying blind and start running a profitable business.✅Why “I’m not a numbers person” is BS✅How tracking KPIs increases salon profitability✅How to improve rebooking rates in a salon✅How to increase average client spend✅How to grow a beauty or service-based business sustainably✅Why talent alone doesn’t equal financial successKey moments:00:00:00 The "Not a Numbers Person" Excuse00:03:00 Avoidance Is Costing You Thousands00:05:40 You Cannot Manage What You Don't Measure00:07:40 KPI #1: Client Count 00:08:40 KPI #2: Rebooking Rate 00:11:00 KPI #3: New vs Retained Clients00:13:40 KPI #4: Productivity Percentage00:14:40 KPI #5: Service Revenue Benchmarks00:16:00 KPI #6: Aftercare and Retail Sales00:19:40 KPI #7: Average Total Value Math00:22:40 Gap Analysis and Taking ActionReady to stop guessing and start growing? Listen now and become a freak in the (spread)sheets.-👉Find out more about how we can work together:https://iconiccoaching.com.au/coaching/Support the show-👉Here’s how to connect:https://www.instagram.com/tellmeaboutit__podcasthttps://iconiccoaching.com.au

Creative, talented, fully booked… and still under-earning? If you work in the hair, beauty, or service industry, this episode will change how you look at your business numbers forever. Avoiding your business numbers isn’t a personality trait or something you should be saying at all. In fact, it’s costing you thousands (if not tens of thousands) of dollars every year. In this episode I break down the 7 KPIs every service-based professional needs to know, why they actually matter, and how to ...

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Salon Owners: STOP Saying You're Not a Numbers Person (and Start Making Money)

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This episode was published on February 2, 2026.

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Creative, talented, fully booked… and still under-earning? If you work in the hair, beauty, or service industry, this episode will change how you look at your business numbers forever.Avoiding your business numbers isn’t a personality trait or...

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