Sarah Paiji Yoo: Blueland Co-Founder and CEO

Sarah Paiji Yoo’s mission is simple: we shouldn’t have to sacrifice a clean home for a clean planet. As the CEO & Co-Founder of Blueland, a brand eliminating single-use plastic by creating innovative household products in reusable packaging, Yoo has become a leader zero-waste lifestyle movement. On this episode of Second Life, hear how Yoo has not only founded this brand but has also successfully started and sold numerous others—ultimately learning the importance of personal and professional evolution.