Scaling a business using Etsy with Dylan Jahraus

Etsy expert and seven-figure entrepreneur Dylan Jahraus joins Amanda Hughes to share exactly how she scaled a single floral letter from her own wedding into $1.25M+ in revenue then built a coaching company helping thousands of Etsy sellers do the same. We get into the client-lifecycle strategy (serving brides → mums → grandparents → teachers), why consistency beats intensity, the repeatable systems that make scaling possible, and how to grow without burning out, especially as a parent.In this episodeThe first 60 days on Etsy: what results to look for and why momentum mattersProduct strategy: following your ideal client through life stages to raise LTVListings & SEO basics to get found (and why your “new shop boost” window matters)Building systems: SOPs, RACI, hiring the right people, and when to outsource or sell the brandMindset: handling wobbly days, protecting sleep, and keeping going when life’s messyWho it’s forProduct-based small business owners, side-hustlers ready to go full-time, and anyone wanting a practical Etsy growth plan that fits real life.Links & resourcesDylan: website & free masterclass, Ultimate Etsy Course, and etSEO listing optimizerAmanda’s mentorship: Get Seen Get Sales weekly prompts, workshops & supportHuge thanks to this episode sponsor KM Tax Returns - the kind of accountant who cares enough to check in monthly, not yearly!Send us Fan MailSocial Media Strategy and Support: Join Get Seen Get Sales and get the tools, support, strategies & accountability you need to grow your small business (product or service) on social media with confidence Learn moreConnect with Amanda on Instagram: @amandahughes.ukGrowth Addicts Show Notes: Read the blog + grab freebies + guest linksFree Small Business Downloads: Access all of Amanda’s freebies in one place → Get them hereExclusive Discounts: Exclusive discounts on Amanda’s favourite small business tools & services → See discounts