Scaling a Fashion Marketing Agency to 72 People (The Truth) | Paul Rogers | #30

from Agency Giants · host Jordan Platten, Paul Rogers

Send us Fan MailThe Agency Giants Podcast - Episode 30 (Paul Rogers)__________________________________________Never hired a single salesperson...Never ran outbound marketing...& still built one of the most respected ecom fashion marketing agencies in the UK, with 72 employees!In this week’s Agency Giants episode, Paul Rodgers shares:• How one client went from tiny fashion startup to £100M+ in months• Why Paul and his co-founder were terrified of growth & how they were forced to scale• The real reason they sold their agency, even though they never wanted to!Paul's LinkedIn: https://www.linkedin.com/in/paulnrogers/Vervaunt: https://vervaunt.com/__________________________________________Get your next 10 clients, guaranteed 👉 https://www.affluent.academy/?utm_source=youtube&utm_medium=video&utm_campaign=agencypod&utm_term=interview&utm_content=815d__________________________________________FREE Agency Owners Community: https://www.skool.com/agencyowners__________________________________________https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak__________________________________________🎧 Stream on your favorite audio platform:Apple Podcasts: https://podcasts.apple.com/us/podcast/the-agency-podcast/id1755717870Spotify: https://open.spotify.com/show/0jmr989Mkl4EJQ6AyAzJfEAmazon Music: https://music.amazon.com/podcasts/64e31809-88d4-43a3-b2e3-e59caf73aec4/the-agency-podcast__________________________________________Follow us on all platforms:Instagram: https://www.instagram.com/agencygiantspodcast/Facebook: https://www.facebook.com/agencygiantspodcast/TikTok: https://www.tiktok.com/@agencygiants__________________________________________00:00 From Freelance Consulting to Launching Vervaunt05:30 Landing Lush & Early Clients That Shaped the Agency10:15 The Pangaia Story: A Terrible Pitch That Changed Everything16:00 How Pangaia Went From $0 to $100M22:30 Scaling Without a Sales Team28:00 The Hires That Forced Vervaunt to Grow35:00 When 8 Clients Disappeared: Vervaunt's Toughest Period41:00 Building Census, Visualize & Investing in R&D Tools47:00 Selling to IDHL: Why the Last Founders You'd Expect Did a Deal54:00 Pulse: From 300 People to 1,800 & Expanding to New York59:00 Starting Over: What Paul Would Do Differently Today

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Scaling a Fashion Marketing Agency to 72 People (The Truth) | Paul Rogers | #30

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