Schale Kopie: Zapft Evil+Juice bei Liquid Death ab? (Fallakte #004 – True Design Crime)

from Sweetspot Podcast · host Sweetspot Studio, Marc Suess

Mit Evil+Juice versucht die österreichische Marke Rauch, ein ähnliches Konzept wie Liquid Death auf den Markt zu bringen. In dieser Episode von True Design Crime nehmen wir beide Marken auseinander: Warum funktioniert Liquid Death so gut? Warum scheitert Evil+Juice? Und warum ist Wasser in Alu-Dosen trotz aller Nachhaltigkeitsversprechen vielleicht gar keine so gute Idee?

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This episode was published on March 28, 2025.

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