Science, Not Guesswork: Samantha Diamond on Modern Fertility Care episode artwork

EPISODE · Jan 22, 2026 · 45 MIN

Science, Not Guesswork: Samantha Diamond on Modern Fertility Care

from Gettin Chai Podcast · host Lani Levy

Samantha Diamond joins me to talk about building Bird&Be from personal frustration, lived experience, and science. We get into PCOS, pregnancy loss, why so much of fertility care still feels stuck in the past, and how empowering people with better data can change everything about how they move through the journey.00:00 – Intro04:16 – What Is Bird & Bee and How Did It Start?05:38 – A PCOS Diagnosis While Dating a Fertility Doctor07:02 – Blending Western Medicine & Naturopathic Care08:50 – Spotting a Gap in the Market for Reproductive Health12:10 – What Was Actually on the Shelf Before Bird & Bee14:35 – Building Credibility Through Education First16:39 – The Product Range: Tests & Supplements17:03 – Reaching People in Reproductive Care Deserts18:13 – Male Fertility Is a Feminist Issue20:45 – The Number One Reason People Seek IVF in Canada22:01 – How the At-Home Tests Actually Work27:12 – Why You Need to Start Prenatals Before You Start Trying28:26 – The New Three-in-One Collagen Product32:40 – Breaking Down Perimenopause & What It Actually Means37:43 – Why You Need to Be Lifting Heavy Weights39:36 – How Sam Fills Her Cup: Workouts, Walking & Coaching44:00 – Closing Thoughts & Why This Conversation Matters

Samantha Diamond joins me to talk about building Bird&Be from personal frustration, lived experience, and science. We get into PCOS, pregnancy loss, why so much of fertility care still feels stuck in the past, and how empowering people with better data can change everything about how they move through the journey.00:00 – Intro04:16 – What Is Bird & Bee and How Did It Start?05:38 – A PCOS Diagnosis While Dating a Fertility Doctor07:02 – Blending Western Medicine & Naturopathic Care08:50 – Spotting a Gap in the Market for Reproductive Health12:10 – What Was Actually on the Shelf Before Bird & Bee14:35 – Building Credibility Through Education First16:39 – The Product Range: Tests & Supplements17:03 – Reaching People in Reproductive Care Deserts18:13 – Male Fertility Is a Feminist Issue20:45 – The Number One Reason People Seek IVF in Canada22:01 – How the At-Home Tests Actually Work27:12 – Why You Need to Start Prenatals Before You Start Trying28:26 – The New Three-in-One Collagen Product32:40 – Breaking Down Perimenopause & What It Actually Means37:43 – Why You Need to Be Lifting Heavy Weights39:36 – How Sam Fills Her Cup: Workouts, Walking & Coaching44:00 – Closing Thoughts & Why This Conversation Matters

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Science, Not Guesswork: Samantha Diamond on Modern Fertility Care

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This episode was published on January 22, 2026.

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Samantha Diamond joins me to talk about building Bird&Be from personal frustration, lived experience, and science. We get into PCOS, pregnancy loss, why so much of fertility care still feels stuck in the past, and how empowering people with better...

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