Se positionner pour se démarquer

from Podcast des indépendants · host BFM Business

Un mauvais positionnement peut coûter cher. Vouloir parler à tout le monde, c’est souvent ne parler à personne. Trouver son positionnement, c'est vital et ça n'a rien de romantique : c’est une décision stratégique pour ne pas se disperser, vendre plus cher et durer. Pour en parler, Ludovic Badeau reçoit Caroline Mignaux, la numéro 1 du personal branding en France, le Télétravailleur (Clovis Henriot) connu pour ses satires humoristiques du monde coporate sur Instagram, Marie Dardayrol, fondatrice de l’agence MDS Marketing & Digital, experte en positionnement haut de gamme et Alexia Rhodier, fondatrice de la première agence de home staging en France, spécialisée dans la valorisation de biens immobiliers haut de gamme à Paris. Avec Hello bank! Pro

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This episode is 35 minutes long.

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This episode was published on February 4, 2026.

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