Season 2 Countdown - 2nd Place - A New Frontier For Grain Marketing w/Mike Witkowicz

In celebration of The Impact Farming Show's 2nd Anniversary, we are counting down and rebroadcasting the TOP 4 episodes from season two. This week we are excited to bring you the 2nd highest listened to and watched episode, which was "A New Frontier For Grain Marketing" w/Mike Witkowicz This episode was originally aired on January 1, 2020, marking this as our first episode of the New Year!  Little did we all know what 2020 was about to bring us.  A year of uncertainty... a Worldwide pandemic and global closures.  Now more than ever, we need to hear Mike's message about proactively marketing our grain for maximum profit. ................................................ In today's episode, we speak to Mike from the Ag Exchange Group about "A New Frontier For Grain Marketing." As farmers, we focus a lot of time and money on producing better crops to increase our yields. Rightfully so, as better crops and increased yields, tend to lead to increased farm revenues. This is every farmer's end goal, isn't it? Mike joins us today to share his thoughts on how farmers can maximize their crop production revenues. He believes that we are entering a new frontier for grain marketing and that by focusing on the marketing of our production, we are entering into what he calls the blue ocean strategy. This is where their online grain marketplace, CXN360, comes in. Short for Commodity eXchange Network, CXN360 connects sellers with buyers. The goal of their platform is to give farmers more connections to buyers, which means more choice, more control, and ideally more revenue. Mike posed the question, "In an increasingly competitive marketplace, where farmers are incredibly busy, how do you efficiently and effectively reach new buyers? Join us as Tracy and Mike chat about the history of grain marketing, how producers are currently marketing their production, and buckle your seat belts as we take a deep dive into what Mike believes is the new frontier for grain marketing. Did you enjoy the episode? Let us know what you think. Please leave us a message in the comments or email us at [email protected]. We would love to hear from you!