EPISODE · Apr 30, 2024 · 45 MIN
Season 3, Episode 11: Podcast: What is the American Privacy Rights Act? (with Alan Chapell)
from Mobile Dev Memo Podcast · host MobileDevMemo
In this episode of the Mobile Dev Memo podcast, I speak with Alan Chapell, an attorney who specializes in digital privacy through his law firm and consultancy, Chapell & Associates, about the recently proposed American Data Privacy and Protection Act (APRA). Congresswoman Cathy McMorris Rodgers, R-Washington, and Senator Maria Cantwell, D-Washington, unveiled the APRA last month -- the draft legislation presents consumers with broad digital privacy protections and features many similarities and several noteworthy distinctions from the ADPPA, a previous data privacy bill that was effectively killed by the last Congress. In our conversation, Alan and I cover, among other things: The broad provisions and requirements of the APRA; How the APRA differs from the ADPPA; What to make of the fact that Maria Cantwell sponsored APRA while opposing the ADPPA; The interpretation of the APRA's targeted advertising opt-out provision as a de facto consent requirement; The FTC's obligations and powers as outlined in the APRA; The latest status of third-party cookie deprecation in Chrome; Whether Google intends to limit the functionality of first-party cookies in Chrome. Thanks to the sponsor of this week’s episode of the Mobile Dev Memo podcast: Clarisights. Go to clarisights.com/demo to try it out for free. You’ll see why thousands of performance marketers trust Clarisights every day. INCRMNTAL. True attribution measures incrementality, always on. Interested in sponsoring the Mobile Dev Memo podcast? Contact Marketecture.
What this episode covers
In this episode of the Mobile Dev Memo podcast, I speak with Alan Chapell, an attorney who specializes in digital privacy through his law firm and consultancy, Chapell & Associates, about the recently proposed American Data Privacy and Protection Act (APRA). Congresswoman Cathy McMorris Rodgers, R-Washington, and Senator Maria Cantwell, D-Washington, unveiled the APRA last month -- the draft legislation presents consumers with broad digital privacy protections and features many similarities and several noteworthy distinctions from the ADPPA, a previous data privacy bill that was effectively killed by the last Congress. In our conversation, Alan and I cover, among other things: The broad provisions and requirements of the APRA; How the APRA differs from the ADPPA; What to make of the fact that Maria Cantwell sponsored APRA while opposing the ADPPA; The interpretation of the APRA's targeted advertising opt-out provision as a de facto consent requirement; The FTC's obligations and powers as outlined in the APRA; The latest status of third-party cookie deprecation in Chrome; Whether Google intends to limit the functionality of first-party cookies in Chrome. Thanks to the sponsor of this week’s episode of the Mobile Dev Memo podcast: Clarisights. Go to clarisights.com/demo to try it out for free. You’ll see why thousands of performance marketers trust Clarisights every day. INCRMNTAL. True attribution measures incrementality, always on. Interested in sponsoring the Mobile Dev Memo podcast? Contact Marketecture.
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Season 3, Episode 11: Podcast: What is the American Privacy Rights Act? (with Alan Chapell)
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