EPISODE · Feb 27, 2024 · 48 MIN
Season 4 Episode 5 - Talking Email Marketing and CRM with Special Guest Chad S White
from Everybody hates your brand · host Chad S White
In this episode, we talk to Chad S White. Chad is Head of Research at the Oracle Digital Experience Agency, Author of "Email Marketing Rules”, and contributor at marketing profs, CMSWire and Contributor. Basically, he is the voice of authority on email today.You can hear us chat about Email personalisation, the role of channels, testing strategies and what he would choose to put in our marketing room 101. External resources:Oracle Digital Experience Agency - CLICK HEREEmail Marketing Rules Blog - CLICK HEREEmail Marketing Rules (4th edition) - CLICK HERESegmentation & Personalization Ideas to Explore Checklist - CLICK HEREChad's Twitter account - CLICK HEREChad's LinkedIn Profile - CLICK HEREChad's BlueSky account - CLICK HEREAudio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HEREMusic: You oughta know by Rockin' for Decades. CLICK HERE
What this episode covers
In this episode, we talk to Chad S White. Chad is Head of Research at the Oracle Digital Experience Agency, Author of "Email Marketing Rules”, and contributor to MarketingProfs, CMSWire and Contributor. Basically, he is the voice of authority on email today. You can hear us chat about Email personalisation, the role of channels, testing strategies and what he would choose to put in our marketing room 101.
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Season 4 Episode 5 - Talking Email Marketing and CRM with Special Guest Chad S White
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