Season 6, Episode 22: Building an AI-first media company (with Peter Stuart)

In this week's episode of the podcast, I speak with Peter Stuart, the founder of Velora Digital, which publishes Velora Cycling, a new media outlet focused on the sport of cycling. Velora Digital has adopted an AI-first philosophy and integrates AI tools thoughtfully and fundamentally into its publishing process. I've known Peter since we both studied at University College London many years ago — he has spent his career in publishing, most recently serving as the editor of Cyclingnews, the world’s largest road cycling and pro cycling website.In this episode, we discuss:⁠⁠What it means to be an AI-first media companyWhat core editorial principles Velora is organized aroundVelora's editorial processAt what point in the editorial process it is necessary to have a human in the loopThe role that disclosure of AI-generated content / assets playsThe skepticism that Velora has faced since launching.Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:⁠Xsolla⁠. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.⁠INCRMNTAL⁠⁠⁠. True attribution measures incrementality, always on.⁠Universal Ads⁠ is Comcast’s self-serve TV ads platform that lets you launch campaigns in minutes across premium inventory from NBC, Paramount, Warner Bros. Discovery, Roku, and more.Interested in advertising in the Mobile Dev Memo newsletter or podcast? ⁠Get in touch⁠.The Mobile Dev Memo podcast is available on:Apple PodcastsSpotify