SEEN listener favorite episode: 2025 Sponsorship Trends with industry leader, Paula Beadle

This SEEN interview with Paula Beadle—Founder & CEO of the Sponsorship Marketing Association—quickly became one of your top-ranked episodes of the year.Paula has negotiated everything from multi-million-dollar naming rights to, yes, even racing pigs—and she brings that same creative, results-driven energy to this conversation with Host Kathrine Nero. Known for developing winning strategies, sparking bold ideas, and elevating partnership revenue, Paula offers an inside look at the rapidly shifting sponsorship landscape.In this episode, she answers:What sponsorship trends will define 2025 and beyond?Which industries and brands are leading the charge in reshaping partnership strategies?How is technology—especially AI—transforming the way deals are built and measured?Tune in and let us know your biggest takeaway from Paula and Kathrine’s dynamic, insight-packed conversation.

What this episode covers

NOW PLAYING

0:00 20:17

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

The Field 38 Glory to God!

Mar 3, 2026 ·44m

The Field 37 Weakened Christianity

Feb 21, 2026 ·30m

The Field 36 The Conversation Continues

Dec 17, 2025 ·30m

The Field 35 Conversation between a Monk and Layman

Dec 11, 2025 ·26m

The Field 34 The Cup of Christ!

Dec 11, 2025 ·29m

Episode 31 Chapter 27 Rule for Laypeople

Dec 11, 2025 ·33m

Similar Podcasts

French Your Way Jessica: Native French teacher founder of French Your Way Boost your French listening skills and test your comprehension with this one of a kind series of podcasts. Get the chance to listen to a real conversation between native speakers talking at normal speed AND customise your learning experience through carefully designed sets of questions (2 levels of difficulty) available for download at www.frenchvoicespodcast.com. All interviews also come with the transcript. French teacher Jessica interviews native speakers of French from around the world who share a bit of their life and passion. Where else would you meet in one same place a French yoga teacher based in Melbourne, a soap manufacturer from Provence, or a couple cycling around the world? The Lee Olsen Show Lee Olsen CJF I want to help you improve all areas of your life by 3 types of podcasts!👉Blood, Sweat & Blessings-Interviews of normal people that have achieved BIG things!👉Series!!! For Love of the Horse- Brad Jackman DVM & Lee Olsen CJF, how to help your horse!👉Business Tips- Proven Life Changing Business Strategies with Lee Olsen The Field Priest Methodius Chwastek The Field is a place of cultivation and of battle. In the Church, we learn to cultivate a life pleasing to God. This life is shaped in the spiritual battle. This series examines, chapter by chapter, the Christian classic The Field, by Saint Ignatius Brianchaninov. Please join me as I explain this great work in terms the modern Orthodox Christian can understand. Discworld 03 - Equal Rites Raghvendra Singh Equal Rites is a comic fantasy novel by Terry Pratchett. Published in 1987, it is the third novel in the Discworld series and the first in which the main character is not Rincewind. It introduces the character of Granny Weatherwax, who reappears in several later Discworld novels.

Frequently Asked Questions

How long is this episode of SEEN Saturday Series?

This episode is 20 minutes long.

When was this SEEN Saturday Series episode published?

This episode was published on December 6, 2025.

What is this episode about?

Can I download this SEEN Saturday Series episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

URL copied to clipboard!