SEEN Summer School Sessions: Building a sports market near the San Francisco Bay Area

Join us this summer for a special series, recorded live at the 2025 Sports ETA SymposiumSEEN Summer School with host, Kathrine Nero will focus on education, takeaways, and tips, which you can easily implement into your day to day.Our guest this week is Todd Dibs, the Director of Sports Development for Visit Tri-Valley.At the start of his career with Visit Tri-Valley, Scott oversaw the development of a sports market within 3 valleys near the San Francisco Bay Area. Learn what it took to get where they are today, the relationships that needed to be nurtured, and the lessons learned through the process of opening an events center. We saved you a seat in class, join us! SEEN is presented by Visit Myrtle Beach Regional Sports Alliance.