Self-Promotion Without Social Media with Tess McCabe

from Real Ambition · host Iolanthe Gabrie

In today's episode of Real Ambition, Iolanthe interviews legendary designer Tess McCabe about her book Self Promotion Without Social Media. Tess generously shares effective self-promotion strategies that don't involve social media, emphasizing the importance of website optimization, personal connections, and email newsletters. Tess also highlights the role of visual branding in non-digital marketing and the value of authenticity in connecting with customers. She encourages small business owners to play the long game and invest in their brand over time. Learn more about ⁠Iolanthe⁠ and her agency ⁠Ruby Assembly⁠. Buy Iolanthe's book ⁠100 Days of Brave⁠. Explore ⁠Good Axe⁠ flexible workspace.

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This episode is 28 minutes long.

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This episode was published on September 19, 2024.

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