Selling Trust | From Click to Customer | Brands & Leaders Ep. 2

Is trust the key to sales success in 2025?From building personal brands to creating hyper-focused websites, learn how trust drives decision-making in an ever-evolving marketplace. Discover actionable strategies like the "911 method," the power of testimonials, and crafting clear messaging to connect with your target audience. As AI and digital trends reshape how we communicate, staying ahead means understanding the critical role of trust and authenticity in creating meaningful customer relationships. Whether you’re a marketer, business owner, or entrepreneur, this video is packed with valuable insights to elevate your sales game. *This podcast was brought to you by Jersey Podcast (jerseypodcast.co.uk)*Got a question about the 9‑1‑1 method or want a quick audit of your homepage? *Connect with Tom:*LinkedIn: https://www.linkedin.com/in/tomdeclat/Visionary Grid: https://www.visionarygrid.studio/CHAPTERS:00:00 - Intro01:13 - Welcome Tom Declat from Visionary Grid03:22 - Are Websites Still Relevant in 2025?08:01 - Video Testimonials vs Text Testimonials11:11 - The Power of Influencers in Marketing13:06 - Can You Niche Down Too Much?17:03 - How AI Affects SEO Strategies20:40 - Importance of Creating a Brand Identity22:44 - Key Person of Influence in Business25:48 - Achieving a Better Online Presence30:31 - Building Trust with Your Audience32:59 - Effective Newsletter Strategy36:32 - Reminding Customers to Choose You40:28 - Who to Follow for Insights45:14 - Where to Find Tom Declat