SEO 101 for PTs episode artwork

EPISODE · Aug 3, 2026 · 47 MIN

SEO 101 for PTs

from The Practice Marketing Podcast · host Neil Trickett, PT

SEO isn't dead... it's evolving. In this episode, Neil Trickett sits down with Amy Gray, Head of SEO at Practice Promotions, to explain what every physical therapy clinic owner needs to know about getting found online in 2026.In this episode: What SEO actually is, and why every PT clinic still needs it  How patient search behavior has changed with AI, ChatGPT, and Google AI Overviews  The difference between using AI tools and having a real SEO strategy  The biggest SEO mistakes physical therapy clinics are making today  The most important SEO priorities for attracting more qualified patient leads  Why local SEO is critical for growing your clinic  How long SEO takes to produce results, and what clinic owners should realistically expect  What separates Practice Promotions' SEO strategy from low-cost agencies and AI-only solutions  How to future-proof your clinic's online visibility in the age of AI  Amy's top advice for PT owners who want to dominate Google and AI search Ready to rank higher, get recommended by AI, and attract more patients? Practice Promotions specializes in SEO, websites, Google Ads, and digital marketing exclusively for physical therapy clinics. View our marketing plans and request pricing at PracticePromotions.net!

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SEO isn't dead... it's evolving. In this episode, Neil Trickett sits down with Amy Gray, Head of SEO at Practice Promotions, to explain what every physical therapy clinic owner needs to know about getting found online in 2026. In this episode: What SEO actually is, and why every PT clinic still needs it How patient search behavior has changed with AI, ChatGPT, and Google AI Overviews The difference between using AI tools and having a real SEO strategy Th...

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SEO 101 for PTs

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