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Seriously, Don’t Confuse Looking Big with Getting Customers episode artwork

Aug 21, 2025 15 min

Seriously, Don’t Confuse Looking Big with Getting Customers

from Seriously Don’t Do That™ Hosted by Dan

Send us Fan Mail Many post-Series A founders burn precious runway trying to look big; new branding, PR campaigns, flashy awareness plays while their pipeline stays empty. But here’s the truth: revenue doesn’t come from looking the part. It comes from getting real customers. In this live session, Dan Griffith (Fractional CRO, CEO - Greater Gain Group) will unpack: ✅ Why “looking big” is the most expensive mistake in B2B ✅ How one Healthtech SaaS turned $40K into 22 live opportunities (before their first press mention) ✅ The 5-step playbook for turning account mapping into pipeline growth ✅ A worksheet to test your growth readiness Plus: live Q&A with the audience, bring your biggest GTM mistakes, and I’ll break them down together. If you’re a founder or revenue leader aiming to scale smarter, this is your playbook. LinkedIn | WEBSITE

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Send us Fan Mail Many post-Series A founders burn precious runway trying to look big; new branding, PR campaigns, flashy awareness plays while their pipeline stays empty. But here’s the truth: revenue doesn’t come from looking the part. It comes from getting real customers. In this live session, Dan Griffith (Fractional CRO, CEO - Greater Gain Group) will unpack: ✅ Why “looking big” is the most expensive mistake in B2B ✅ How one Healthtech SaaS turned $40K into 22 live opportunities (before...

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Seriously, Don’t Confuse Looking Big with Getting Customers

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