【商周讀書會】如何預測川普下一步？透視狂人的底層邏輯，在亂世中掌握致勝籌碼！

from 商周Bar · host 商業周刊出版部

當川普再度成為國際新聞焦點，你是否也好奇：他那些語出驚人、強勢又充滿爭議的決策風格，究竟從何而來？是即興失控，還是其實早就有跡可循？本集 #商周讀書會邀請誠品職人林子榆與台大經濟系副教授馮勃翰，帶領我們閱讀經典之作《川普：交易的藝術》，理解川普早年的商業策略，如何一路影響他後來的行事風格，這套不設限的交易思維，又該怎麼在不同場域持續發揮影響力。本期聆聽重點》 ◎ 從《交易的藝術》看懂川普40歲前的發跡心法 ◎ 為何川普敢聘用詐欺犯經理？ ◎ 從滑冰場改建案，看川普執行力 ◎ 領導者不能只會指揮，必須親自了解細節 ◎ 繼承自父親的極致成本控制 ◎ 語出驚人，是為了爭取免費曝光機會 ◎ 商業談判技巧能套用在國際政治嗎？ ◎ 亂世出狂人？時勢如何造就川普 ◎ 看懂對手策略才能自保主持人：誠品職人林子榆與談來賓：台大經濟系副教授馮勃翰 **本集節目由【迷誠品Podcast】與商周Bar共同合作 **https://bwnet.pse.is/8lcekx 🌟好書這裡買！ 📚《川普：交易的藝術》https://bwnet.pse.is/dfghj211 📚 商周讀書會 📌 Facebook https://bwnet.pse.is/49cwvb 🎬 YouTube https://bwnet.psee.ly/7l3ucp 🎯 Instagram https://bwnet.pse.is/7xjzjl 📢讀書俱樂部 https://bwnet.pse.is/8l5fw4 如果你喜歡這集節目，歡迎到Apple Podcast留下五星好評，並留言給我們鼓勵！ 🎧 用各種Podcast平台聽《商周Bar》linktr.ee/BWnet -- Hosting provided by SoundOn

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【商周讀書會】如何預測川普下一步？透視狂人的底層邏輯，在亂世中掌握致勝籌碼！

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